New leadership and B2B range for Solaris Paper


Wednesday, 16 June, 2021

New leadership and B2B range for Solaris Paper

Solaris Paper will welcome two new leaders to its Solaris, Sorbent and Cottonsoft (NZ) businesses this July, in a continuation of the company’s development and business practice enhancement.

Kurt Hegvold will take on the role of CEO for ANZ, to strategically lead the development of the companies’ goals and aspirations. Kurt has long-standing experience in fast-moving consumer good (FMCG) companies and most recently was CEO of SC Johnson for ANZ.

Joining Kurt will be Jo Semidang, who also comes from a strong background working for prominent FMCG companies. Jo will be Country Manager Australia.

Kurt Hegvold (top) and Jo Semidang (bottom) join Solaris Paper’s leadership team in Australia and New Zealand.

Sorbent, Solaris and Cottonsoft’s strategic supply partner is Asia Pulp and Paper (APP) — a family-owned global pulp and paper company with plants across the world, manufacturing paper and tissue products. APP’s vertical integration and technology strengths will be invaluable in allowing Solaris Paper’s ANZ companies to move ahead of the curve in new production innovation.

APP has a strong commitment to sustainable supply from its vast plantations where ‘Zero Deforestation’ is practised in the supply of virgin fibre for converting into tissue goods Solaris supplies to the B2B channel; Sorbent supplies to the retail markets of Australia; and Cottonsoft concentrates on the New Zealand market.

This unity places Solaris Paper in the top tier of product manufacturers in Australia and leaves the company ready to grow its business base alongside The Sorbent Paper Company. Both companies practise strong ethical and responsible supply practices, independently certified as sustainable by PEFC and a SEDEX member for ethical sourcing.

In line with recent company developments, Solaris Paper has introduced the Australian icon Sorbent into the B2B market. Marketed as Sorbent Professional, the range is designed to be soft, strong and absorbent, and is made with 100% independently certified, sustainable fibre.

Image credit: ©stock.adobe.com/au/Syda Productions

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